Conversion-ready websites
Website Development
Fast, mobile-first sites for home service businesses that explain your work clearly, build trust quickly, and move visitors toward calls, forms, quotes, and booked appointments.
Digital marketing for home service businesses
Get found. Get trusted. Get chosen.
FraleyCo helps home service businesses turn local searches into real opportunities through stronger websites, Google Business Profile management, local SEO, Google Ads, and simple reporting.
Serving Cherryville, Charlotte, Lake Norman, and surrounding North Carolina communities.
Home Service MarketingGoogle Business ProfileLocal SEOWebsite DesignGoogle AdsClear ReportingHome Service MarketingGoogle Business ProfileLocal SEOWebsite DesignGoogle AdsClear ReportingHome Service MarketingGoogle Business ProfileLocal SEOWebsite DesignGoogle AdsClear ReportingHome Service MarketingGoogle Business ProfileLocal SEOWebsite DesignGoogle AdsClear Reporting
Services
Built for contractors, trades, and home service companies that need better local leads.
Search visibility
Local SEO / AIEO
Local keyword strategy, service-area pages, technical cleanup, and answer-ready content designed to help your business show up when homeowners are searching.
Search + Maps profile management
Google Business Profile Development & Management
We build, optimize, and manage your Google Business Profile so local customers can find, trust, and contact you faster across Google Search and Maps.
Paid lead generation
Google Ads
Focused search campaigns around high-intent homeowner searches, stronger landing pages, cleaner calls to action, and smarter budget allocation.
Stay visible
Social Media Marketing
Simple, consistent content systems for Instagram and other social channels so your business stays active, credible, and easy to remember.
Find the leaks
SEO Audit
A practical review of your website, rankings, Google Business Profile, calls to action, and competitors so you know what to fix first.
The FraleyCo Difference
Less marketing theater. More useful momentum.
Home service marketing should make the phone ring, not just make reports look busy. We focus on the path from homeowner search to booked job: visibility, trust, landing pages, follow-up, and clear next steps.
Typical agency
FraleyCo
1
Chase clicks, traffic, and reports that look busy.
✓
Build around the real goal: more qualified homeowners calling, requesting quotes, and booking service.
2
Use the same playbook for every account.
✓
Shape the plan around your trade, service area, seasonality, emergency calls, and highest-margin jobs.
3
Treat your website, ads, SEO, and Google profile like separate projects.
✓
Connect every channel so search visibility, landing pages, reviews, and follow-up support the same lead flow.
4
Send dashboards without explaining what actually changed.
✓
Give you plain-English updates on what we improved, what we learned, and what gets prioritized next.
Service areas
Serving Cherryville, Charlotte, Lake Norman & nearby communities
FraleyCo works with home service businesses across the western Charlotte region, the Lake Norman market, Gaston County, Lincoln County, Cleveland County, and surrounding North and South Carolina communities.
CherryvilleShelbyLincolntonGastoniaKings MountainBessemer CityDallasWacoCrouseValeFallstonLawndaleCharlotteLake NormanBelmontMount HollyHuntersvilleCorneliusDavidsonMooresvilleDenverStatesvilleConcordKannapolisMatthewsMint HillPinevilleRock HillFort MillCramertonStanleyLowellMcAdenvilleMaidenHickory
What you get
A cleaner plan for showing up across your website, Google Business Profile, ads, and social channels.
A website that supports leads instead of simply looking nice.
Google Business Profile improvements built around real service searches across Google Search and Maps.
Paid campaigns that send visitors to pages designed to convert.
Straightforward reporting so you know what is working and what needs attention.